brainstorming brain‧storm‧ing [ˈbreɪnˌstɔːmɪŋ ǁ -ɔːr-] noun [uncountable]
a way of developing new ideas and solving problems by having a meeting where everyone makes suggestions and these are discussed:

• Executives held a brainstorming session involving the sales force, editors, and others.

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brainstorming UK US /ˈbreɪnˌstɔːmɪŋ/ noun [U]
MEETINGS an activity or business method in which people meet in a group to suggest a lot of new ideas to choose from for possible development: »

On Thursday, participants broke into groups for brainstorming sessions on education.


There will be lots of meetings and a lot of brainstorming.

Financial and business terms. 2012.